Sprouting Together...we did it fam!
Yes fam, we did it!
After three months of pushing, we're proud to announce that our Vietnamese coffee cold brew cans are becoming part of Sprouts Farmers Market's everyday set! This is HUGE for our people. We're the first Vietnamese coffee cold brew can available at Sprouts nationwide, making it a lot easier to share Vietnamese coffee with our community and beyond.
To really celebrate this dub, let's look back on how we got here!
It started off with our hero announcement! We let everyone know that it was a three month trial in Sprouts' Innovation program and we needed support to stay on shelves. The comment section was filled up with love and congratulatory messages!
Social love and tags started to come in from everyone! Check our Instagram feed and tagged mentions to see some of the fun content. *📷 by @bigboxvegan
We heard it was hard to find us in Sprouts, so we had Sahra create some content to help! Your feedback is important and we take action whenever we can! Good news - it's going to be much easier to find us at Sprouts now.
Certain Sprouts Farmers Market showed us some extra love and gave us prime time display placement, right when you enter the store! S/O to the 🔌
There's a lot more that was done, but the key takeaway is that it takes an entire community to make it happen. The recipe for success includes an engaged fanbase, a committed team willing to creatively problem solve, dedicated partners that believe in the mission and leadership that truly cares.
This win is dedicated to our community, to our Day 1's. We love y'all!
Support our growth at Sprouts Farmers Market by copping cans at a Sprouts near you! Find us in the coffee aisle. We're THE Vietnamese coffee can in that aisle! 😉